The quest for certainty blocks the search for meaning. Uncertainty is the very condition to impel man to unfold his powers.
品牌只是一種認知，而認知最終會與現(xiàn)實相符。
幫我做出重大決定的最好工具，就是知道自己快死了。
2006年：貝索斯致股東信《選擇新業(yè)務時，亞馬遜的經(jīng)驗》
你不能兩次踏入同一條河流。
The most important thing in the programming language is the name. A language will not succeed without a good name. I have recently invented a very good name and now I am looking for a suitable language.