書中最重要的是故事。插圖是為了支持和增強(qiáng)故事，而不是掩蓋它。
品牌建設(shè)是長期工程，需要一代代人持續(xù)努力。
下定決心果斷行動(dòng)，并承擔(dān)后果；猶豫永遠(yuǎn)無法成就任何好事。
Dreams are the language of God. When he speaks in our language, I can interpret what he has said. But if he speaks in the language of the soul, it is only you who can understand.
Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.