蒂姆·庫克
蘋果CEO，科技行業(yè)領(lǐng)導(dǎo)者
The table stakes for being in technology are no longer just about great products. They're about great values.
在科技行業(yè)立足的籌碼不再僅僅是偉大的產(chǎn)品，還包括偉大的價值觀。
We're not focused on the numbers. We're focused on the things that produce the numbers.
我們關(guān)注的不是數(shù)字，而是產(chǎn)生數(shù)字的那些東西。
You want to be the pebble in the pond that creates the ripple for change.
你希望成為池塘里的鵝卵石，激起改變的漣漪。
The most important thing is that you have a North Star. You have to know where you're going.
最重要的是你要有一個北極星，你必須知道自己要去哪里。
We believe that we need to own and control the primary technologies behind the products we make.
我們相信，我們需要擁有并控制我們所制造產(chǎn)品背后的主要技術(shù)。
Innovation is not about saying yes to everything. It's about saying no to all but the most crucial features.
創(chuàng)新不是對每件事都說“是”，而是對除最關(guān)鍵功能外的一切說“不”。
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